White Plains · Est. Beauty
At Reina Beauty, every visit is an invitation to slow down, be seen, and leave feeling unmistakably yourself — only more so.
What We Offer
Every service begins with a conversation — because the right look starts with understanding who you are.
From classic silhouettes to modern texture — tailored to your face shape, lifestyle, and the way you actually live your hair.
Starting from consultationBalayage, highlights, single process, or a full transformation — we blend color with intention, never trend for trend's sake.
Custom formulatedWedding parties, galas, or a Saturday that demands something special — we prepare hair that holds its shape and its story.
By appointmentRestorative treatments for damaged, color-treated, or simply tired hair — because healthy hair is the foundation of every great style.
Keratin & bond buildersLength, volume, or both — seamlessly blended extensions that move like your own and grow out gracefully.
Premium human hairFrom the trial to the last dance — we coordinate hair for your entire party so everyone feels equally radiant.
Packages available
Our Story
Reina Beauty was born from a simple belief: that a great salon experience should feel as good as the result. Located on Mamaroneck Avenue in the heart of White Plains, we've built a space where the pace is deliberate, the attention is personal, and every detail matters.
Our approach is rooted in listening first. We don't believe in one-size-fits-all — your hair has its own history, and we honor it by crafting a look that feels like a natural extension of you. Whether you're after a subtle refresh or a complete reinvention, you'll leave feeling seen.
Product-first
Premium, cruelty-free products chosen for results, not margins.
Time-honored
Techniques refined over years, never rushed for the sake of turnover.
Calming space
A salon designed for comfort — because beauty thrives in ease.
Local roots
Proudly serving the White Plains community with genuine care.
Our Work
A glimpse into the transformations that happen when skill meets intention.
Kind Words
"I walked in unsure of what I wanted and walked out feeling like myself — only more confident. The attention to detail is something you don't find everywhere."
Maria G.
White Plains
"My balayage has never looked this natural. They actually listened to what I meant when I said 'somewhere between' — and delivered exactly that."
Tasha R.
Eastchester
"The atmosphere alone is worth the visit — calm, beautiful, no pressure. And my haircut? Perfect. I've found my forever salon."
Jennifer L.
White Plains
Get in Touch
Whether you have a question, want to book an appointment, or just want to say hello — we're here. Reach out by phone, email, or stop by the salon on Mamaroneck Avenue.
Phone
(914) 498-3337
thereinastudio@gmail.com
Address
140 Mamaroneck Ave, White Plains 10601-5201